What must be included in the records of contest activities?

Including the qualifying criteria for the contest in the records of contest activities is essential because it ensures transparency and fairness in the selection process. This information outlines the specific standards and requirements that participants must meet to enter the contest, which helps to prevent misunderstandings and potential disputes among participants. By keeping this criterion documented, Aflac can demonstrate that the contest was conducted equitably and in alignment with company policies and ethical guidelines.

While details such as participant numbers, the contest motto, and marketing strategies are valuable for analysis and improvement in future contests, they do not play as critical a role in ensuring adherence to ethical standards and compliance as the qualifying criteria do. Documenting the criteria serves a foundational purpose in upholding the integrity of the contest itself.